# 美術字 Lettering

字體的創作手法可分為書寫及繪製，許多美術字會由基本字體作變化：加工裝飾、粗細變化、改變透視等手法，使文字不但具有傳遞訊息的功能，還能透過造型變化產生趣味的廣告效果。

![師傅手繪的廣告美術字](/files/-LuIiRLzuiDqyWn-dpOS)

![美術字應用於路上的招牌](/files/sakH9xz54FYMv6D54GWG)

![早期風格的美術字體](/files/-LuIidV7o-gZdgv-KyZB)

#### 關鍵字：[#基本字型](/pocketbook/applications/basic-applications/basic-types.md) [#標準字](/pocketbook/applications/basic-applications/logotype.md)

**延伸閱讀：**

[\[特別企劃\]文字瘋台味](https://blog.justfont.com/2020/07/font-type-wave-ft-eslite/?utm_source=gitbook\&utm_medium=lettering\&utm_campaign=font-type-wave-ft-eslite\&utm_id=0715)

[\[字體散步\] 消逝中的老招牌字體：臺北大龍街篇](https://blog.justfont.com/2013/10/typewalk-dalongdow/?utm_source=gitbook\&utm_medium=lettering\&utm_campaign=typewalk-dalongdow\&utm_id=0715)


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